Director of Outreach and Marketing
Ventura County Community College District
Salary: $78,069.00 – $104,613.00 Annually
Job Type: Classified Management
Job Number: 2019-01443
Location: Districtwide (Ventura County CA), CA
Department: OC – President
Closing: 10/28/2019 11:59 PM Pacific
Under the general direction of the President, plans, organizes, supervises, administers, and evaluates a broad set of activities pertaining to domestic and international student outreach programs, including the recruitment, retention, and coordination of support services for domestic and international students. In addition, oversees general supervision of college marketing materials and coordinates, plans and implements marketing-related activities that promote interest in programs, services, and events associated with the college.
This recruitment is being conducted to establish a list of eligible candidates that will be used to fill district-wide, current and upcoming, temporary and regular vacancies for the duration of the list, not to exceed one year. The immediate vacancy is a 12-month, 100% position located at Oxnard College, pending board approval.
Plan, direct, supervise, and evaluate the student outreach activities to ensure that the Student Outreach Program’s goals, objectives, and timelines are met and in alignment with the District and college’s priorities and objectives; develop, oversee, and implement projects and programs specific to the recruitment, enrollment, support services, and successful retention of students. E
Develop and implement operational policies, procedures, and standards pertinent to the goals and objectives of the program; ensure compliance with established standards, requirements, laws, codes, regulations, policies, and procedures to meet state and federal requirements. E
Develop and manage program budgets; approve the allocation of resources. E
Manage the collection and analysis of data; oversee and participate in the preparation and submission of fiscal reports, program plans, progress reports, and other narrative and statistical reports as required and in accordance with District and external-agency requirements. E
Provide strategic direction relative to the planning, development, and implementation of the annual college marketing plan and targeted marketing campaigns; conduct college and community-based needs assessment activities including focus groups and administering assessment surveys; ensure college marketing activities are conducted in collaboration with outreach programs and the district-wide marketing function as appropriate. E
Oversee the design, creation, and editing of marketing and outreach materials for distribution to the public. E
Establish and implement college marketing-related standard operating procedures and guidelines to ensure consistency of marketing materials and practices; assist in monitoring content and branding of websites and portals. E
Conduct evaluations to assess the effectiveness of all marketing strategies, programs, materials, and activities. E
Oversee the maintenance and posting of information on event calendars, marquees, portals, and social media platforms. E
Oversee and direct writing, coordination, monitoring, and tracking of online marketing initiatives, including ads, e-campaigns, search engine optimization, and web analytics. E
Coordinate outreach and marketing events and activities, including coordinating the arrangement of facilities, overseeing preparation and set-up activities, arranging and supervising vendor services, notifying attendees and participants, and preparing associated materials. E
Oversee the photography of events for marketing-related purposes. E
Oversee the processing and monitoring of marketing-related purchase requisitions and invoices. E
Develop and implement and effective system of evaluation for the programs E
Develop and deliver presentations to various audiences. E
Serve as a District representative on various committees associated with outreach and marketing. E
Supervise program personnel. E
Perform related duties as assigned. E
E = Essential duties
A bachelor’s degree from a recognized college or university AND three years of professional experience in a combination of outreach and marketing functions.
Experience supervising or providing work direction to staff is preferred. The ability to speak, read, and write in both English and Spanish is preferred.
EXAMINATION AND SELECTION PROCESS:
This is an examination open to the public and current district employees seeking a promotional opportunity. To ensure consideration, please submit your application materials by October 28, 2019.
The examination process will consist of any of the following components:
A) Evaluation of Training and Experience (T&E) = Qualifying (pass/fail)
B) Technical Interview = 100% weighting on final score
Applicants must meet minimum qualifications stated by the filing deadline in order to move forward in the testing process. Those candidates who meet the minimum qualifications will have their application materials reviewed during a Training and Experience Evaluation (T&E). A T&E is an assessment of training and experience that has prepared the candidate for the position. The nine (9) candidates with the highest passing scores on the T&E will be invited to the technical interview. The examination process is subject to change as needs dictate. All communication regarding this process will be delivered via email.
TECHNICAL INTERVIEW DATE RANGE AND LOCATION:
Date Range: Monday, November 11, 2019 to Friday, November 15, 2019
Location: Ventura County Community College District
761 E. Daily Drive, Suite 200
Camarillo, CA 93010
The above dates are subject to change. Candidates will be notified of any scheduling changes via email.
SUBMISSION OF APPLICATION:
ONCE YOU HAVE SUBMITTED YOUR APPLICATION YOU WILL NOT BE ABLE TO MAKE REVISIONS TO YOUR APPLICATION MATERIALS.
When completing the application, please make sure you include ALL current and previous employment in the Work Experience section of the application and complete ALL fields, including the name and contact information for your supervisors. Experience that is included in the resume but not in the Work Experience section of the application may not be considered for the purpose of determining whether you meet the minimum qualifications nor for the purpose of determining salary placement if you are hired. When completing the application, outline in detail your education, training (such as classes, seminars, workshops), and experience.
When completing the application and the supplemental questionnaire (if applicable), outline in detail your education, training (such as classes, seminars, workshops), and experience. Please be sure to answer every component of each supplemental question as your responses will be scored and serve as your score on the training and experience (T&E) evaluation. Advancement to the next step of the examination process will be limited to the candidates with the highest T&E scores.
All required documents must be submitted by the applicant. Human Resources Department staff will not upload your documents for you. The VCCCD does not accept letters of recommendation for classified positions. Please do not attempt to attach letters of recommendation to your application.
Upon completion of the examination, the eligibility list will be compiled by combining the final examination score with applicable seniority and veteran’s credits, if any. The candidates will be ranked according to their total score on the eligibility list. Certification will be made from the highest three ranks of the eligibility list. This eligibility list will be used to fill current vacancies for up to one year from the date of the technical interview.
All appointments made from eligibility lists for initial appointment or for promotion, with certain exceptions, shall be probationary for a period of six (6) months or one hundred thirty (130) days of paid service, whichever is longer. Classified management, police, and designated executive classifications shall be probationary for a period of one (1) year of paid service from initial appointment or promotion.
Individuals with disabilities requiring reasonable accommodation in the selection process must inform the Ventura County Community College District Human Resources Department in writing no later than the filing date stated on the announcement. Those applicants needing such accommodations should document this request including an explanation as to the type and extent of accommodation needed to participate in the selection process.
If you have a foreign degree and the institution from which your degree was granted is not recognized as accredited by the Council for Higher Education Accreditation (CHEA) or the U.S. Department of Education, foreign transcript evaluation is required if the foreign degree/coursework is used to meet minimum qualifications. The foreign transcript evaluation must be included with your application materials. To search institutions that are recognized as accredited by CHEA or the U.S. Department of Education, visit https://www.chea.org/state-licensed-or-authorized-institutionshttps://www.chea.org/state-licensed-or-authorized-institutions or http://ope.ed.gov/accreditation/search.aspx. For a list of recognized organizations providing transcript evaluation services, visit http://www.naces.org/members.htm.
EQUAL EMPLOYMENT OPPORTUNITY STATEMENT:
The Ventura County Community College District is committed to the principles of equal employment opportunity. It is the District’s policy to ensure that all qualified applicants for employment and employees have full and equal access to employment opportunities and are not subjected to discrimination in any program or activity of the District on the basis of ethnic group identification, race, color, national origin, religion, age, sex, physical disability, mental disability, ancestry, sexual orientation, language, accent, citizenship status, transgender status, parental status, marital status, economic status, veteran status, medical condition, or on the basis of these perceived characteristics, or based on association with a person or group with one or more of these actual or perceived characteristics.